Posts by Carol Ross
7 Minutes of Reading vs. 20 Minutes of Facebook
Airlines, banks and newspapers are in the news as a result of their struggles. I fly just a few times a year. I don’t have a subprime loan. But I love to read. More bad news for traditional media, this time reported in Fast Company magazine: "15-to-24-year-old Americans spend seven minutes per day reading for…
Read MorePattern Recognition in E-Commerce
The May issue of Fast Company magazine has an article, "Barneys and Friend," that highlights the talents of a genetics researcher to discern consumer online patterns for their email marketing. Quote from the researcher, Sheldon Gilbert, whose academic history includes studying molecular biochemistry and biophysics at Yale and a stint at the Cornell Medical College…
Read MoreMoney Does Buy Happiness, Sort Of
A personal finance columnist for the Wall Street Journal wrote his last column recently, providing his last bit of advice and learning from writing over 1,000 columns. He addresses a an underlying question of his work: "What is the reason for all this saving and investing?" His advice points to money providing happiness in the…
Read MoreUpping Your Game
Many years ago, as a young engineer, I never thought about playing a bigger game. I just wanted to do my job, get paid, and go home to a quiet evening with my husband. What I’ve discovered over the years, as I’ve played a bigger game–connecting with more innovative thinkers, taking on more pioneering projects,…
Read MoreLast Gasp for Traditional Media?
I’m seeing signs everyday of the struggle for traditional media to remain relevant: The Wall Street Journal reported that Newsweek shed 20% of its staff, a result of lower ad revenue and newsstand sales. The most telling quote: "At a recent speech at Columbia University, [Newsweek Editor] Jon Meacham delivered a blistering response after he…
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