Posts by Carol Ross
In Need of a Marketing Maven
In April 2006, I started a series of interviews with a friend dying of ALS. Our recorded conversations eventually became a podcast, Conscious Living, Conscious Leaving, supported by a team of people. This team is now in need of a marketing expert, who can raise the visibility of the podcast to reach a larger audience.…
Read MoreMentors
Great post on Marci Alboher’s new blog for the New York Times about mentors–how to cultivate them. I’ve been lucky to have some great mentors–people who, over time, seem to have given me more than I’ve given them. And Marci’s advice on focusing on the relationship, and being a giver first is right on target.
Read MoreCEO as Boundary Crosser
Mark Parker is the CEO of Nike. Last week, he was profiled in the Wall Street Journal as someone who turns to many worlds for inspiration, including interior design, cuisine, art and music. According to the article, he’s as comfortable hanging out with a DJ or an art gallery owner as he is with business…
Read MoreU R a Brand
Want some savvy advice on managing your career by paying attention to your personal brand? Listen in on my interview with Catherine Kaputa, author of the book, U R a Brand. This is the most recent of the interviews that I did with Northwestern University alumni authors on career development. Catherine’s book won the Benjamin…
Read MoreLessons from the Dying
Last month, the Wall Street Journal reported on the trend by university professors to give a "Last Lecture," the nuggets gleaned from a lifetime of work and play. They highlighted a last lecture given by Randy Pausch, a Carnegie Mellon University computer science professor, who is dying of pancreatic cancer at the age of 46.…
Read More