Build: Community, purpose & growth

My friend, Shirley Anderson, host of the Coaching Salon, is one of the people I consider to be a great community builder. Shirley brings together coaches three times a month to learn about all things related to coaching–from building a coaching business to sticky situations with clients to honing coaching skills. Twenty or more coaches…

Johnny Bunko leads the way again. I previously blogged about Dan Pink’s effective roll out of his manga business book.  Visiting the official site, I found that Pink is taking a hybrid approach to building community–using online contests and in-person Bunko breakfasts, where the coffee and chow are on his tab. (BTW–If you get a…

ABV has forced clarity in my thinking. In discussing some of the concepts of ABV recently with others, I came up with this definition of audience vs. community: Audiences have awareness–of your product, service, cause. Communities not only have awareness. They are open to a suggested action–to buy, to adopt a new belief, to give…