Part 3, Brains on Fire: Interview with Spike Jones

“Everybody wants to be a part of something bigger than themselves.”  –Spike Jones  As a new fan of Brains on Fire and their terrific blog, I experienced how BOF taps into the human desire to belong to something bigger than oneself. I received a thank you in snail mail for recommending them on Twitter (“1st…

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Part 2, Brains on Fire: Interview with Spike Jones

“People ache for the human connection.” –Spike Jones, Chief Firestarter, Brains on Fire In Part 2 of my three-part interview with Spike Jones from Brains on Fire, we cover lots of ground, from what it takes to have a strong culture to how movements live both offline and online to how building a community is…

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Brains on Fire: Interview With Spike Jones

Brains on Fire is a brand identity and marketing company that drew my attention with these words on their home page: “Brains on Fire helps organizations build movements.”  When was the last time you heard a for-profit company talk about building a movement? Love it. That led to a more poking around on their site,…

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Interview with Wendel Bros, Part 4: The Nature of Community

In this last installment with the Wendel brothers, we look at the nature of community. How does it change the way we do business? How is community-building about depth instead of breadth? How do powerful emotions create a shared bond? Throughout these interviews, I’ve been delighted with the rich stories that both Chris and Tim…

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Interview with Wendel Bros, Part 3: The Community Takes Hold

This is the third installment of a four-part interview.  For me, this was the most exciting part of the interview. I could see a new stage emerging for the Wendels, from being a “firestarter” for a community with their book, Buffalo, Home of the Braves, to being facilitators for a community.  I could hear both…

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