A Fast Company article describes a new site for uploading videos, The Hub, as a way for human rights atrocities to be made visible.  Why is this innovative? Because according to the article, places like YouTube have "strict guidelines against graphic sexual or violent material." The Hub was launched by ex-rock star, Peter Gabriel, who describes the purpose here:

"Once everyone has a camera inside a mobile phone, the issue is about creating a place where people can upload footage safely and make connections with people who might further their cause and their campaigns. That’s the dream for The Hub."

This brings to mind a posting about forces that are changing the landscape of society and leading to The Long Tail–democratizing the tools of production, democratizing the tools of distribution, and connecting supply with demand.

The article goes on to make the point that "there’s no other site that’s cultivating a community around the videos that can translate awareness into action."  And that, is really the bottom line–transforming an idea into a movement. Love it.