I continue to see Google doing stuff right. In this thank you video to its GoogleAd customers, they don't just talk about the amount of money they've donated to charity or the number of people touched. They bring the numbers to life.  It's a wonderful example of putting numbers into a human context that resonates and is easily understood:

Your job, as a wisdom entrepreneur is to figure out how to make the numbers come alive for your audience. What does it mean if more people join your cause? What is the human impact of an hour spent volunteering or a dollar donated, times a thousand? What are the results that your community cares about, in a way that's easily remembered?